News from Poland
17 March 2010

Copywriting

Just like journalistic texts, commercial texts need to have an attractive style, good choice of words and be ready whenever they are needed. I keep a close connection with both the client as with third parties involved with the text. I keep a pro-active stance, thinking with the client in what she or he want.

(Disclaimer: I keep a strict separation between my journalistic work and commercial writing work. I will not react to requests from companies to writing journalistic copy about that organisation or even mentioning them for payment)

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